“There are three common blunders that most SaaS marketers make time and again when it comes to clarity and high-converting content,” says Konrad Sanders, founder and CEO of The Creative Copywriter, “1. Not differentiating from competitors. 2. Not humanizing ‘tech talk.’ 3. Not tuning their messaging to prospects’ stage of awareness at the appropriate stage…
To get a roundup of TechCrunch’s biggest and most important stories delivered to your inbox every day at 3 p.m. PDT, subscribe here. Hello and welcome to Daily Crunch for Friday, August 27, 2021. What a week! In the last 24 hours we’ve had big news from around the world, including China’s latest regulatory push,…
Tech giants Apple, Google and Microsoft have pledged billions to bolster U.S. cybersecurity following a meeting with President Joe Biden at the White House on Wednesday. The meeting, which also included attendees from the financial and education sectors, was held following months of high-profile cyberattacks against critical infrastructure and several U.S. government agencies, along with a…
Peter Thiel’s AI company Palantir, whose clients have included the CIA and US immigration agency ICE, is back in the spotlight for all the wrong reasons. A new report claims a glitch in its secretive software program used by the FBI allowed unauthorized personnel to access private data for more than a year. According to…
Astroscale hit a major milestone Wednesday, when its space junk removal demo satellite that’s currently in orbit successfully captured and released a client spacecraft using a magnetic system. The End-of-Life Services by Astroscale-demonstration (ELSA-d) mission was launched in March, with the goal of validating the company’s orbital debris removal tech. The demonstrator package, which was…
Just days after Elastic announced the acquisition of build.security, the company is making yet another security acquisition. As part of its second-quarter earnings announcement this afternoon, Elastic disclosed that it is acquiring Vancouver, Canada based security vendor CMD. Financial terms of the deal are not being publicly disclosed. CMD‘s technology provides runtime security for cloud…
A London-headquartered startup called LOVE, valued at $17 million following its pre-seed funding, aims to redefine how people stay in touch with close family and friends. The company is launching a messaging app that offers a combination of video calling as well as asynchronous video and audio messaging, in an ad-free, privacy-focused experience with a…
To get a roundup of TechCrunch’s biggest and most important stories delivered to your inbox every day at 3 p.m. PDT, subscribe here. Hello and welcome to Daily Crunch for August 24, 2021. Today’s news cycle was particularly beefy, so we have a lot of ground to cover. Especially if you want to know the…
Musk admits Full Self-Driving system ‘not great,’ blames a single stack for highway and city streets
It hasn’t even been a week since Tesla hosted its AI Day, a livestreamed event full of technical jargon meant to snare the choicest of AI and vision engineers to come work for Tesla and help the company achieve autonomous greatness, and already CEO Elon Musk is coming in with some hot takes about the…
Marathon Education was created after its founders realized after-school education in Vietnam hadn’t evolved much since they were kids. Some of the most popular tuition centers in big cities teach hundreds of students at once. “They’re packed like sardines and that really has not changed in the past one or two decades when I went…